Our Story

The day asks a lot of you. A few minutes can be yours again.

Basilily is named after two women who shaped me: my grandmother, Basilisa, and my mother, Lily. Put their names together and you get Basilily.

I built Basilily for hardworking women. For the woman who knows the stress of a full day, the tension she carries in her shoulders and jaw, and the soreness that shows up the moment she finally sits down.

What we believe

Self-care isn't something you earn after everything else is done. It's reclaiming your time. Ten minutes with a serum, a sheet mask, a gua sha stone or a slow, relaxing massage is ten minutes that belong to you, and no one else.

What you'll find here

Basilily brings together Korean skincare and wellness rituals: gentle formulas, masks and patches, and simple tools that make it easier to slow down. We describe every product honestly, using the brand's own facts, and we never promise more than skincare can deliver.

Naming this brand after Basilisa and Lily is my way of honoring them. Sharing it with you is my way of saying: take your time back. You deserve it.

— Pedro, Founder of Basilily